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BBT July/August 2018
July/August 2018
For Business, Corporate Travel & Meeting Buyers & Arrangers

Craig Kreeger to retire from Virgin Atlantic

Craig Kreeger, CEO Virgin Atlantic

Virgin Atlantic has announced that CEO Craig Kreeger will retire in December, with current CCO Shai Weiss set to take his place from 1 January, 2019.

Kreeger joined Virgin Atlantic as CEO in 2013, having previously been a senior vice president at American Airlines.

Weiss was made CFO in 2014 after serving as an investment partner at the Virgin Group and was promoted to CCO in 2017.

In addition to announcing Kreeger’s retirement, Virgin Atlantic said it will also launch Velocity, its mid-range frequent flyer programme, in 2019.

Commenting on his departure, Kreeger said: “Shai has supported me closely since joining us in July 2014, serving as a valuable partner, as we embarked on making our Plan to Win a reality. As we embark on Velocity, I consider this to be the ideal time to pass the leadership baton to Shai and for me to begin a new chapter.”

Sir Richard Branson, president of Virgin Atlantic, thanked Kreeger for leading the airline over the last five years. He said: “The next few years are exciting as we build on the opportunities created by our expanded partnership with Delta and Air France KLM to bring in more new planes and access to more routes.”

Weiss said it is a “hugely exciting time” for the airline and the Virgin Holidays brand.

Read our 2017 interview with Kreeger here.

virginatlantic.com

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