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BBT March/April 2019 cover
March/April 2019

The growing popularity of 'Bleisure'

It may be one of the most ugly and infuriating words in the industry but 'Bleisure' is a trend that has soared among business travellers.

According to research from The Europe Hotel & Resort, one in five 35 to 64 year olds are combing a business trip with a leisure holiday, however 59 per cent of travel buyers say they do not have a policy in place for this.

This handy infographic, Bleisure, The Growing Trend in Business Travel, shows its growing popularity among employees...

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