Independent hotel group The Doyle Collection has spent more than €200 million refurbishing its properties and refreshing its brand.

The family-owned Irish firm, which is celebrating its 50th anniversary, operates eight hotels including two in London, as well as properties in Bristol, Dublin, Cork and Washington DC.

Doyle has just completed renovations across these hotels including the introduction of new restaurants and bars, plus upgraded rooms and suites.

This work has included the introduction of the Town House restaurant and K-bar at The Kensington in London, while Doyle’s other London property The Bloomsbury has seen the introduction of an all-day dining restaurant.

The group has also refreshed the “visual identity” of each of its hotels, with the eight properties being divided into ‘luxury’ and ‘urban’ categories.

Doyle Collection CEO Pat King said: “The brand refresh has come at the perfect time to celebrate the huge investment in The Doyle Collection, and to look ahead to success and further innovation.

“Each property strives to deliver a boutique feel through a holistic approach to classically modern day luxury; ensuring guest comfort and efficiency from arrival to departure.

“Our aim of ensuring the personality of each hotel in The Doyle Collection is now distinctly identifiable in its location and amongst its competitors in both the luxury and urban markets. ”

 

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