Qatar Airways has unveiled its new business class product at the ITB trade show in Berlin.

The gulf airline said the ‘Q Suite’ will “transform” business class travel, with its “ground-breaking” new design.

Chief Executive Akbar Al Baker said that the airline was “Raising the bar for business travel.”

Take a 360 tour of Q Suite

“Our unique and patented design is a world first in many ways and challenges industry norms by offering passengers more privacy, more choice and more personalisation,” Al Baker said. “With these innovations, Qatar Airways has revolutionized the way we serve our Business Class travellers enabling our passengers to enjoy a First Class experience in Business Class.

“You choose when you rest, and when you want entertainment, we offer more choices than any other airline. It only makes sense to give you the choice to make your own cabin-within-a-cabin, creating double QSuites or quadrants,” he added.

The airline is also launching a new food and beverage concept. In addition to the existing ‘dine on demand’, the menu will offer snack “sharing dishes” available throughout the flight.

A “wake-up breakfast” will also be available for those who want to sleep longer.

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