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BBT March/April 2019 cover
March/April 2019

Ibis rolls out latest interactive ‘guest experience’

Accorhotels’ economy brand, Ibis, has announced the roll-out of its new guest experience where employees connect with guests in a more “social and interactive way”.

Ibis said the move has been created to meet the changing expectations with guests seeking a more social, personalised and interactive experience.

The new approach will see Ibis workers using mobiles to access information and check-in guests.

The new software, developed by Accorhotels, allows services such as check-in, housekeeping and breakfast to be managed within one app.

Karelle Lamouche, senior VP, economy and budget hotels at Accorhotels UK & Ireland said: While Ibis hotels are the benchmark in the economy segment we want to go even further by becoming a leader in customer service. By using the latest technologies to empower our staff, we can meet new customer expectations for a fully personalised approach.”

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