Sabre Corporation has announced it has signed an agreement to acquire technology firm Farelogix in a move that will see the two companies join forces to accelerate delivery of Sabre’s end-to-end NDC solutions.
The two firms have already been working together on NDC technology solutions, but Sabre says acquiring Farelogix – which brings with it a team of around 225 experts in the field – is the next step in its effort to become “the preferred platform at the centre of the business of travel”.
Based in Miami, Farelogix provides a suite of Software-as-a-Solution products that enables airlines to create, control, optimise and deliver personalised and differentiated offers across sales channels. It has in recent years become a leading force in the delivery of NDC, along with Sabre.
Sabre outlined its own roadmap for offering NDC solutions by the end of 2018 and announced a set of launch partners for its Beyond NDC programme. The firm achieved Level 3 certification as an aggregator in September.
Sean Menke, president and CEO of Sabre, commented: “Farelogix’s investments in offer management and NDC order delivery will help us accelerate our plans to deliver future-ready retailing, distribution and fulfilment solutions that unlock increased value for the industry. By integrating Farelogix’s capabilities into Sabre’s leading airline technology platform, we’ll be able to offer the innovative and comprehensive solutions that airlines require, backed by best-in-class technology and the deep expertise that our teams bring to market.”
Jim Davidson, CEO of Farelogix, added: “For the past few years, Farelogix and Sabre have worked together with shared customers to implement our complementary technologies to solve some of the industry’s toughest challenges. Today’s announcement is a natural evolution of the successful, ongoing collaboration between our two companies. Sabre shares our vision for innovation and has the leading technology, resources and global presence to help us scale our solutions and grow our customer base.”
The acquisition is subject to regulatory approval and is expected to be completed in late 2018 or early 2019. At closing, Sabre will purchase Farelogix for approximately US$360 million.
Farelogix predicts that its full-year 2018 revenue will hit US$40 million.