Capita Travel and Events has launched data-led initiative Smarter Working.
The TMC said Smarter Working uses combined data sources, analytics and insight-led behaviour change to enable businesses to avoid “unnecessary travel and meetings spend”.
Trevor Elswood, chief commercial officer, Capita Travel and Events, said: “There’s an elephant in the room as far as the management of travel and meetings. Procurement has had the benefits of the traditional approach to travel management; policies have been modified, and supplier agreements leveraged, to the extent that there can be limited gains to be made, without impacting on traveller safety, well-being and employer reputation.
“We currently see that decision making is done in silos with limited data insight; procurement, infrastructure planners and HR don’t seamlessly interact. Pro-active and effective influence over booking behaviours is left wanting, with ineffective employee communications based on anecdotal scenarios,” said Elswood.
Capita added that Smarter Working will enable companies to benefit from data analytics and insight, qualitative research to better understand why people make certain decisions, and the organisational impact on people, bottom line and infrastructure planning.
“Behavioural psychology expertise will be applied to Capita Travel and Events’ technology, ‘iris’, allowing customers to challenge the need to travel, communicate and educate with relevance; in the right tone, with the right people at the right time and through the most effective channel,” Capita said.
Trevor Elswood, added: “Smarter Working can lead to transformational change that addresses the human impact of travel and meetings, and the desired outcomes of all stakeholders. It’s a game changing approach to the traditional travel and meetings management.”

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