Sabre Corporation has announced that Hainan Airlines has renewed its content distribution agreement with the technology provider.
The carrier has been a strategic partner of Sabre’s for more than a decade. It says the continuing collaboration is part of the airline’s global growth strategy.
Hainan has recently added 13 new international routes to its schedule connecting Europe, Southeast Asia, Australia, Japan and the US. The airline plans to announce further new services later this year.
Rakesh Narayanan, vice president of air line of business at Sabre Travel Network Asia Pacific, commented: “We’re pleased to continue this wide-ranging partnership with Hainan Airlines, who has made our innovative solutions, network and expertise an integral component of their business development plan. Sabre is well positioned to support Hainan Airlines’ fast-growing operations in one of the world’s most rapidly changing markets.”
Yang Fei, GM of marketing and sales at Hainan Airlines, added: “Access to the Sabre network is essential to our ongoing success, connecting Hainan Airlines with more than 425,000 travel agents across the globe. We are rapidly increasing our operations, and it’s crucial to have trusted partners like Sabre that can provide us with the exposure we need to support our growth.”