Air fare and hotel price tracking service Yapta has added to its team with the appointment of a general manager for the EMEA region.

The company has named Bruce Hanna as general manager of EMEA. Hanna brings more than 20 years’ experience in the travel industry, including senior roles across Europe, Asia Pacific, the US, India, Africa and Saudi Arabia.

Most recently, Hanna was vice president of commercial operations for EMEA at Antenna International, where he delivered new efficiencies and increased the profitability of the company’s EMEA business. He has previously worked at Travelport and Interglobe Technology Quotient, a GDS provider in India.

Yapta claims it now serves more than 8,000 companies globally, including 35 of the Fortune 100. It has distribution agreements with 14 of the world’s top 20 TMCs. It was recently named as one of the fastest-growing private companies in the US by Inc magazine and made Deloitte’s Technology Fast 500 list in 2017.

Yapta featured on the 2017 edition of the BBT Hotlist as ‘one to watch’ and won Best Specialist Business Travel Service in the 2017 Business Travel Awards.

James Filsinger, president and CEO of Yapta, commented: “Bruce has worked in travel for over two decades and he brings with him a strong track record of sales and business development success in the international marketplace. He will play an important role for us as our global customer footprint continues to expand quite rapidly, particularly across the EMEA marketplace. His presence in the UK will fortify our international sales, customer care and partner development efforts in the region – ultimately growing our business. We’re all very excited to be introducing Bruce as part of our team.”

Hanna added: “I’m excited to be playing an important part of Yapta’s international expansion and to help the business continue its amazing trajectory. I look forward to meeting current clients, introducing new businesses to the platform, opening discussions with partners and connecting companies to travel savings.”

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